Services and products are not static. They adapt to the constantly changing business environment. In addition to market conditions, it is above all the customers who have an influence on this. Their wishes and needs are constantly changing and are often shaped by their experiences with the leading players in…

We live in a knowledge economy. This means that knowledge is power. Those who have knowledge that others do not have have a clear competitive advantage. This is especially true for the consulting industry. For consultants to be able to advise, they must have more extensive knowledge than their clients…

The service industry has evolved continuously over the past three decades. At every step, the underlying ethos has aimed to enable client success. This has forced service providers such as consulting firms and agencies to continually reinvent the way they work. Digitization has additionally fueled this opportunity space on a…